The single most important factor in buying, working, or generating insurance leads is your cost-per-closed-deal.

For widely applicable policies like auto or home, SwiftCRM can help you track ROI on mass-market insurance leads advertising, drop targeted direct mail postcards to purchased data targets, and develop referral sources such as car dealers into reliable sources of business. Obviously the CRM functions can help you not just schedule renewals and target-date marketing, but also help you get your existing book of business to refer more clients via viral marketing / referral marketing systems.

For high value policies like business liability or life or other policies, you can drop fewer leads, work insurance leads more effectively so as to realize more profit from the source data, and easily provide a framework for others to refer you in a legally compliant cost-per-lead (with accountability and transparency) manner.

When it comes to generating enough insurance leads to increase your staff’s productivity, you’ll want to know you’re getting good quality. After all, having access to as many qualified insurance leads as you need whenever you need them can boost your business and increase your profits.

The important part about choosing the right insurance leads to suit your business needs is having the ability to filter your options so you’re only getting the types of potential customers to suit your business needs specifically.

This means you might want to only source life insurance leads or car insurance leads or mortgage insurance leads rather than a general overview of every possible lead available.

One important way to maximize your revenue on your insurance leads is to use a leads scoring and revenue tracking system. This can help you identify which sellers have a history of supplying good quality leads and which sellers have a score indicating lower quality leads.

Your SwiftCRM account includes automatic tracking of closing rates for each lead provider, as well as advanced leads scoring systems to provide you unprecedented transparency into the performance of you and your sales team.

Your SwiftCRM account also includes an insurance leads marketplace that is specifically designed to reward great lead producers, and punish and weed out lead sellers who provide poor quality or unreachable leads. Each new account has a money-back guarantee for the first five leads, and you’re allowed extensive filters to ensure you get only the prospects you really want. There are multiple ways you can choose to filter your insurance leads, including:

  • Geographically – you can decide to filter your insurance leads by radius from you, or from within a preferred zip code, state or country or even select a chosen list of areas
  • Exact lead type – for example, you might choose to look for general  insurance leads or opt for a narrower focus of life insurance, mortgage insurance, motor insurance or any other type of lead to suit you
  • Quality score. We have a proprietary quality score system designed to help great sellers earn more, and block the bad sellers. Bid on leads based on a quality score of 100%, and set the minimum threshold how you like. Your price will be reflected by the quality score! If a seller is rated at 80% on a $50 lead, you’ll pay just $40.
  • Time of day, day of week
  • Whitelist or blacklist certain sellers
  • Set limits on your account to ensure you never spend more than your allocated spending limit
  • Pause your account anytime or start it up again when you want more insurance leads coming into your business

You even have the option to outsell insurance leads to downstream providers. For example, a life insurance agent might outsell disqualified leads to a home insurance agent or a car insurance agent.  This allows you to recapture the cost of the lead quickly and provide a new source of revenue from existing business processes.

Each of the insurance leads you buy will give you the opportunity to allocate a quality score to the seller. This score represents whether the lead provided was legit and contactable or not. This, combined with our proprietary system based on random phone verification, whitelisting and blacklisting and other factors are designed to provide you with an efficient way to outsource your marketing and pay only for results.

Some of the professional lead sellers who will be working to generate insurance leads for you include internet marketing experts with millions of opt-in, CAN-SPAM compliant records, tv and radio channels looking to monetize unsold airtime, and skilled “bird dog” associates who can look for very specific types of leads such as investment opportunities or high net worth individuals.

Let us put our expert team to work for you generating your insurance leads. We have designed a risk-free system for you to try it out andsee for yourself how it can benefit your business. Get started now by funding your account and bidding on the exact leads you’re looking for. Unspent funds can be returned anytime with 30 day’s notice, and your first 5 leads are guaranteed to be legitimate contactable leads or you don’t pay. It’s that simple.

We’re working to create a marketplace you can trust, and we look forward to putting our team of marketers to work for you, starting in just minutes. Get started now.

YES! I’ll try it. Start my account risk-free and show me what you can do.

Bonus Tip: Your SwiftCRM account includes real-time incoming notification of any insurance leads as they become available via instant messenger, email, text message, or any combination of the above. If you’re buying real-time live-transfer exclusive phone leads, this data can help you sound informed, and if it’s a data lead, this can mean the fastest possible response, as you will typically call the lead while they are still on your marketing team’s website.

Take a few minutes to check out the study by MIT showing how insurance leads depreciate dramatically in just a few minutes, as the pressure to be the first responder increases. For more information about using video autoresponders, setting up real-time notification, or other sales enhancement strategies, create your account now at